Tyler Sperry's Portfolio

Every semester, Alpha Kappa Psi hosts a recruitment week for potential new members. As one of the Directors of Marketing, we were tasked with picking a theme, creating digital and physical marketing material, and appealing to the student body to inform and encourage people to join our professional fraternity.

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In the fall 2026 semester we were able to gain more than 200 sign-ups. We generated more than 250,000 social-media dashboard views and saw an 11.8% increase in followers throughout the campaign,